Set constructor

Drive conversions through custom combos

Drive conversions through custom combos

Drive conversions through custom combos

Client

Yepoda

Industry

E-commerce, cosmetics

Category

Case study

Role

Product designer

Location

Berlin, DE

A Berlin-based K-Beauty skincare brand is expanding access to high-quality products across Europe. To boost engagement and increase order value, the brand is launching a new “buy more, save more” feature on its website. This feature will offer tiered discounts as customers add items to their cart, enhancing both the user experience and overall sales.

Objective

Design a customizable Set Builder feature that enables users to bundle 3 or more skincare products for an exclusive, tiered discount. The goal is to create a seamless, intuitive, and engaging user experience that encourages larger purchases, and aligns with the brand’s aesthetic and values.

© Oleksandra Zuieva, 2024-2025

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